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According to Nielsen’s Gauge Report documenting viewership in July, more people were using streaming platforms than watching cable TV for the first time. NBC News’ Joshua Johnson is joined by Wall Street Journal reporter Joe Flint to discuss what's behind the success of streaming services and what their future looks like.
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According to Nielsen’s Gauge Report documenting viewership in July, more people were using streaming platforms than watching cable TV for the first time. NBC News’ Joshua Johnson is joined by Wall Street Journal reporter Joe Flint to discuss what's behind the success of streaming services and what their future looks like.
Streaming Viewership Finally Beats Cable, Signaling Another
The cord has been cut. Streaming is more watched than cable
Chart: Streaming Accounts for Nearly 40% of U.S. TV Consumption
What's next for streaming, after it surpasses cable? - Marketplace
Broadcast and cable made up less than 50% of TV usage in July
Cable Vs. Streaming, What's the Real Difference? - Race
Streaming Video Viewing Will Surpass Cable TV Before The End Of
Streaming viewership surpasses cable TV for the first time
Streaming has surpassed cable as America's most-watched viewing